"Our model is different. We are not an old-fashioned distributor. We carefully select unique technologies that we feel can benefit Japanese integrated device manufacturers (IDMs) by increasing their competitiveness and we create a partnership with the company and align our interests with the company that we represent. We felt that Pyxis, with its DFM routing technology for sub-100 nanometer chips, is a unique catch," said Larry Yoshida, chairman of Premier.
Koichi Suzuki, the CEO of Premier, added, "What Pyxis brings to the Japanese market is unique and can provide a leapfrog over other EDA tools providers to create designs in 65nm and 45nm technology nodes. This is a new competitive edge that our Japanese customers seek. We believe that working with the right Japanese partner, Pyxis Technology will be adopted in Japan sooner than anywhere else in the world."
"We could not be more excited to be represented by such luminaries and industry giants as Premier have assembled under one roof. We are very lucky to have our vision align so well with Premier's," said Naeem Zafar, president and CEO of Pyxis Technology. "We see Japan as our most strategic market, since IDMs are aware that DFM issues cannot be solved in manufacturing. Japanese IDMs would love to boost chip yield and simplify manufacturing costs and time by deploying what Pyxis has to offer."
Pyxis has already started to hire its applications team in Japan. Premier's unique representation model allows Pyxis to start building its direct team under their supervision in Japan.
About Premier
Premier Technologies offers an aggressive jumpstart capability for those high-tech startups that have unique technologies and/or products. Premier Technologies is made up of many former senior executives of Japanese semiconductor operations and successful executives of large Japanese distributors to the Japanese semiconductor market. The executives of Premier Technologies use their extensive knowledge and relationships to put together major business deals for their clients with senior executives of semiconductor, electronics and other industries in Japan. Premier Technologies has an extensive track record in successfully bringing high-tech companies to the Japanese market, and provides full support for high-tech startups from the incubation stage to a full direct operation (KK operation) in Japan.
About Pyxis
Pyxis Technology is creating software to address the problems that chip designers and foundries face in the physical design, layout, and routing of nanometer-scale integrated circuits (ICs) and systems on a chip (SoCs). The company is focused on DFM routing technology based on a new software architecture optimized for design for manufacturability, which reduces design closure cycle time while improving overall design yield. For more information, see www.pyxistech.com. Pyxis has offices in Santa Clara, California, and Austin, Texas.
Contact:
PR for Pyxis Cayenne Communication Linda Marchant, 919-451-0776 Email Contact or PR for Premier Premier Craig Robbins, 408-916-7910 Email Contact
