Sonic Foundry Announced as Platinum Sponsor of Chronicle Technology Forum

Company to webcast all speaker sessions at the second annual Forum

MADISON, Wis., Feb. 25 /PRNewswire-FirstCall/ -- Sonic Foundry, Inc. (NASDAQ: SOFO), the recognized market leader for rich media communications and knowledge management, today announced the company is a platinum sponsor of the Chronicle Technology Forum, held February 24-26 at the Grand Hyatt Tampa Bay in Tampa, Florida. Sonic Foundry will also record all speaker sessions using Mediasite, the company's webcasting platform.

The most influential leaders in American higher education convene at the Chronicle Technology Forum, including college presidents, academic leaders, business officers and technology administrators. The Forum provides the setting for two days of dynamic and forward-thinking conversations about how technology is affecting every aspect of colleges and universities. Throughout the conference, Chronicle of Education writers and editors will introduce technology and management experts who provide an insider's view of future trends impacting higher education.

"The Chronicle Technology Forum provides a nuanced view of how technology is changing academe, and how academe must change with technology. Participants will have the opportunity to learn from and collaborate with technology visionaries," said Phil Semas, editor in chief of the Chronicle of Higher Education. "Capturing those sessions allows us to create an enduring catalog of information from academic leaders, which can be drawn upon time and time again."

A Sonic Foundry Sponsor customer case study is scheduled for Tuesday, February 26 at 11:00 a.m. Bob Hillhouse, director of engineering services at the University of Tennessee, will discuss how the University's implementation of classroom knowledge capture technology has rapidly come to be one of the most sought after IT services on campus.

"We are honored to again partner with the Chronicle of Higher Education to not only participate in this prestigious event, but also provide an archive of the knowledge presented," said Rimas Buinevicius, Chairman and CEO of Sonic Foundry.

About Sonic Foundry, Inc.

Founded in 1991, Sonic Foundry (NASDAQ: SOFO) is the recognized market leader for rich media communications and knowledge management, providing enterprise solutions and services that link an information-driven world. Based in Madison, Wisconsin, the company has received numerous awards including the 2007 Frost & Sullivan Global Market Leadership Award, Ziff Davis Media's Baseline Magazine's sixth fastest-growing software company with sales under $150 million and Deloitte's Technology Fast 500. Named a Bersin & Associates 2007 Learning Leader, Sonic Foundry's webcasting and knowledge management solutions are trusted by education institutions, Fortune 500 companies and government agencies for a variety of critical communication needs. Sonic Foundry is changing the way organizations communicate via the web and how people around the globe receive vital information needed for education, business, professional advancement and safety. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry's products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission.

Web site: http://www.sonicfoundry.com/

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