Curated and hosted by Carmelo Anthony, NBA All-Star and Co-Founder of Melo7 Tech Partners, FAST will feature an energetic panel discussion and interactive product showcase about the intersection of Fashion x Sports x Technology.

NEW YORK, Feb. 9, 2015 — (PRNewswire) — This Saturday, February 14, 2015, during the height of NBA All-Star Weekend and New York Fashion Week, Carmelo Anthony of the New York Knicks — 8-time NBA All-Star and co-founder of Melo7 Tech Partners — will join forces with MADE Fashion Week, KATALYST LIVE, Intel and Accenture to launch FAST A/W15, a unique showcase that will bring to the forefront emerging technologies, key collaborators and innovations defining the future of fashion, sports and technology.

Presented in MADE Fashion Week's runway venue at Milk Studios, the first-of-its-kind event will invite cultural, sports, business and tech influencers to discover and interact with the latest sports-inspired devices, wearables, performance-enhancing consumer tech, and fashion-forward athletic apparel, as well as offer a unique look at what's to come.

Carmelo Anthony is the co-founder of Melo7 Tech Partners, which invests in innovative technology and new media ventures. Inspired by brands exploring new ways to marry technology, fashion and sports, Carmelo Anthony stated: "I'm very excited and honored to present this initiative in collaboration with MADE, Accenture, KATALYST LIVE and Intel.  We hope to start a dialogue between fashion, sports and technology thought leaders that helps guide and nurture future innovation."

"Through our relationship with Accenture, MADE Fashion Week continues to explore the frontier of technology and fashion. This season, we're honored to collaborate with Carmelo Anthony, today's digital athlete, on this unprecedented experiential look into the cross-section of three industries — fashion, sports, and tech — that are growing more influential by the day," said Jenné Lombardo, co-founder of MADE Fashion Week.

The event will kick off with a power panel discussion hosted by Carmelo Anthony and moderated by Brent Blum, lead of Accenture's Wearable Technology practice. FAST will survey the evolving landscape and powerful convergence of fashion, sports and technology, as well as forecast what's next for brands at the helm of these cutting-edge products. The panel will feature insight from top influencers across the fields of fashion, culture, sports, tech and innovation, including:

• Brian Krzanich, CEO of Intel
• Mike Bell, VP and General Manager of Intel's New Devices Group
• Stéphane Ashpool, Designer of Pigalle
• Sabine Seymour, Founder & CEO of MOONLAB

"The FAST event is a great example of the intersection of sports, fashion, and technology. It also reinforces how our respective industries are coming together more frequently to exchange new ideas and share diverse perspectives about what's possible in the future," said Mike Bell, Intel Vice President and General Manager for the company's New Devices Group.  

"Accenture believes in the need to take a 'fashion-first' approach to technology, focusing on both style and lifestyle and driving the industry discussion from High Tech to Haute Tech," said Brent Blum, Wearable Technology practice lead at Accenture. "The worlds of sports, fashion and technology are converging at an exciting and unprecedented speed, which is why we're excited to team with MADE, Melo7 Tech Partners, Intel and others to explore innovative applications of fashion-forward wearables in the sports industry. This is an important part of our ongoing efforts with MADE to help shape and influence the critical intersection of fashion and technology."

Haithem Elembaby, Founder & CEO of KATALYST LIVE and co-producer of the event, sets the stage for a unique collaboration and glimpse into the future: "We felt this was the right time to connect key decision-makers to share their insights. We're excited to provide this platform and see how their conversations will shape the landscape of innovation over the next five to ten years."

Following the panel, an interactive showcase will display world-class exhibits of vanguard products resulting from experimentation across industries, from wearables to quantified self tech. The invite-only guest list will include 350+ top investors, founders, developers, influencers and celebrities. To conclude the event, guests will be treated to a special performance by iconic hip-hop trio De La Soul.

The full lineup for FAST A/W15 can be viewed at FASTAW15.com

About Melo7 Tech Partners

Melo7 Tech Partners, LLC was founded by Carmelo Anthony and Stuart Goldfarb to invest in and develop opportunities primarily in early stage digital media, consumer internet and technology ventures.

About MADE

MADE is a downtown creative hub that encompasses fashion, music and youth culture through its innovative incubation programs. MADE Fashion Week was founded in 2009 to counter the impact of economic recession on designers who could no longer afford the cost of runway shows during New York Fashion Week. Now in its twelfth season, MADE is a global, year-round media company that harnesses the energy of creative communities around the world. MADE Fashion Week events include over 40 fashion shows and presentations, events, and concerts anchored by Fashion Weeks in New York and Paris, plus an unrivaled digital presence at MilkMade.com. MADE is at the forefront of a movement that's making fashion and music more accessible; MADE encourages creativity, fosters growth, challenges convention and connects visionary brands to the creative vanguard of Fashion, Tech, Art, and Culture.

About KATALYST LIVE

Born and bred in the heart of New York City and supported by top influencers across business, culture and innovation, KATALYST LIVE collaborates with the world's leading entertainment, media and technology brands to deliver one-of-a-kind, unique experiences through the production of world-class events and integrated Marketing/PR campaigns.

About Intel
Intel (NASDAQ: INTC) is a world leader in computing innovation. The company designs and builds the essential technologies that serve as the foundation for the world's computing devices. As a leader in corporate responsibility and sustainability, Intel also manufactures the world's first commercially available "conflict-free" microprocessors. Additional information about Intel is available at newsroom.intel.com and blogs.intel.com, and about Intel's conflict-free efforts at conflictfree.intel.com.

About Accenture
Accenture is a global management consulting, technology services and outsourcing company, with approximately 319,000 people serving clients in more than 120 countries.  Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world's most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments.  The company generated net revenues of US$30.0 billion for the fiscal year ended Aug. 31, 2014.  Its home page is www.accenture.com.

 

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SOURCE MADE Fashion Week

Contact:

MADE Fashion Week Intel Melo7 Tech Partners KATALYST LIVE Accenture KATALYST LIVE, Zvia Herrmann, (646) 342-7802 Email Contact MADE, Natalie Guevara, SKDKnickerbocker, (212) 561-8730 ext. 232 Email Contact Or Tamara Zverinskaya, PR Consulting, (212) 228-8181 Email Contact