The Encore Awards were created in 2011 to showcase the innovative ideas of Consolidated Graphics' customers and demonstrate the many ways Consolidated Graphics delivers creative and effective print and marketing solutions to the markets it serves. The awards are part of emerge™ ( www.cgx.com/emerge), Consolidated Graphics' annual customer conference and business expo, scheduled for April 17-20 in New Orleans, LA.
"Our customers range from local businesses to some of the most recognized brands in the world, and the Encore Awards recognize their marketing excellence and innovation at work in the marketplace today," said Aaron Grohs, Executive Vice President, Sales and Marketing, for Consolidated Graphics. "This year we saw some breakout marketing collateral that pushed the boundaries of what is possible in print, and proved how effective this medium can be."
An independent panel of six judges from around the country met January 9, 2012, in Houston, to review and discuss the merits of each entry, and three Crystal Award finalists were selected for each of the nine award categories, recognizing excellence in the concept, design and production of print materials from more than 400 submissions. The Encore Award winner for each category will be selected from the announced finalists on April 18 at the Encore Awards gala in New Orleans.
|
The nine categories and finalists include: |
|
|
|
Books & Annual Reports: |
|
Monkeywrench Records – Eddie Vedder: Ukulele Songs |
|
Otherwise Inc. – W.K. Kellogg Foundation Annual Report |
|
Heifer International – Heifer Project International |
|
|
|
Brochures: |
|
IKON Public Affairs/Can of Creative – Colorado Beer Distributors |
|
Guildhouse Group – Leonetti Allocation Brochure |
|
Latcha + Associates – 2012 Lincoln Autoshow |
|
|
|
Catalogs & Magazines: |
|
Stitch Design Co. – Portland General Store |
|
Fiskars – Iittalia Product Catalog |
|
Carhartt – Carhartt All Hands on Detroit |
|
|
|
Digital: |
|
Studio XL – Stuart Weitzman Diamond Book |
|
HINT Creative – The More Project |
|
Euro RSCG – Holiday Cookbook |
|
|
|
Direct Mail: |
|
University of South Carolina Creative Services – Carolina's Promise |
|
Team Detroit – Lincoln Pro Tip Mailer |
|
Cole Haan – Cole Haan Spring 11 Mailer |
|
|
|
Environmentally Friendly: |
|
Moxie Sozo – EOS Sustainability Brochure |
|
Jajo Inc. – NestEgg U New Enrollee Brochure |
|
Lstudio – Pinion Point Brochure |
|
|
|
General: |
|
Coach – Coach 7 for 70th Anniversary Piece |
|
Darigold – Darigold Calendar |
|
Bartle Bogle Hegarty LLC – World Gold Council Card, Belly Band, and Envelope |
|
|
|
Packaging: |
|
Cinco Design – Microsoft Phone Box |
|
MBM Corporation – MBM |
|
Vera Bradley – Vera Bradley Happy Color Box & Box Sleeve |
|
|
|
Print & Technology Solutions: |
|
FEI– Brand Campaign – FRI Explore. Discover. Resolve. |
|
Qualcomm – Snapdragon WEBcard |
|
Kaiser Permanente – Kaiser Permanente's Streamline |
|
|
|
Judges for the awards consisted of marketing and design agency experts, and included: |
|
|
|
Carol Caposino – Vice President/Production Manager, FKM, Houston, TX |
|
Alexander Duckworth – President, Point One Percent, New York, NY |
|
Joe Duncan – Sr. Vice President Director, Strategic Vendor Management, Leo Burnett, Chicago, IL |
|
Paula Savage Hansen – CEO, Savage, Houston, TX |
|
Erik Herskind – Principal, Greenlight, Dallas, TX |
|
Andy Warfel – Sr. Marketing Creative Director, Vera Bradley, Fort Wayne, IN |
"We're seeing a trend toward more targeted print materials and effective use of tactile printing effects that really speak to the customer," said Carol Caposino, Vice President and Production Manager at FKM, an advertising agency based in Houston. "The work that was showcased at the Encore Awards represents more thoughtful use of print, and proves that marketers understand and value effective use of ink on paper."
The finalists' entries will be displayed throughout emerge where conference guests can view them and cast votes for the People's Encore Award. The People's Encore Award will also be announced on April 18 at the Encore Awards gala in New Orleans.
About Consolidated Graphics
Consolidated Graphics, Inc. (CGX), headquartered in Houston, TX, is one of North America's leading general commercial printing companies. With 70 printing businesses strategically located across 27 states, Toronto, and Prague, and a presence inAsia, CGX offers an unmatched geographic footprint, unsurpassed capabilities, and unparalleled levels of convenience, efficiency and service. With locations in or near virtually every major U.S. market, CGX provides service and responsiveness of a local printer enhanced by the economic, geographic and technological advantages of a large national organization.
Consolidated Graphics' vast and technologically advanced sheetfed and web printing capabilities are complemented by the world's largest integrated digital footprint. By coupling North America's most comprehensive printing capabilities with strategically located fulfillment centers and industry-leading technology, CGX delivers end-to-end print production and management solutions that are based on the needs of our customers to improve their results. For more information, visit www.cgx.com.
SOURCE Consolidated Graphics, Inc.
| Contact: |
| Consolidated Graphics, Inc.
Jeff Torkelson of Consolidated Graphics Phone: +1-541-261-0780 - M Email Contact Web: http://www.cgx.com |