A PSA with a homegrown touch: BC Hydro

“You watch it, not because it tells you to stay ten meters away from a power line, but because it’s visually strong to look at. There’s a good message there too,” concludes Kirby. “It was nice to dive into something different, going from CG Transformers robots to this. The team felt like they were working on something fresh, but also something useful.”

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